As you prepare for your cloud subscription renewal negotiation, it is important to first assess and understand the goals and objectives of the cloud vendor sitting across the table from you. There are certainly universal things that matter to all cloud vendors pretty much at any point in time, like increased spend and product expansion but there are a few things that matter most to ServiceNow right now. Based on experience, knowing these things and how best to use them will have a significant impact on the success of your upcoming renewal negotiation.
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