Alyssa Meyer

As Director of Marketing, Alyssa leads the strategic development and execution of marketing initiatives designed to elevate brand awareness and generate high-quality leads for UpperEdge’s unparalleled advisory services. Alyssa is also responsible for launching new marketing channels and creating industry-leading content marketing programs that establish UpperEdge as a thought leader in the IT sourcing, negotiation, and project execution advisory space.

Prior to joining UpperEdge, Alyssa worked at a lead generation company where she directed all Sales and Marketing activities for a SaaS designed for lawyers. She also has experience working at an IT consulting firm where she was responsible for implementing marketing automation, website optimization, and email campaign strategies. Alyssa has a Bachelor of Business Administration in Marketing from Grand Valley State University.