Podcast: The Motivation Behind ServiceNow’s Licensing Changes


ServiceNow has long been known as an IT helpdesk but in recent years, they have evolved into much more than that. As they strive to become the ultimate digital transformation platform, they have made behavioral and licensing changes to drive adoption of new solutions and expand into lines of business outside of IT. In this podcast, Erik Bullard discusses ServiceNow’s land and expand strategy and what to watch out for prior to your next renewal. For more information on this topic, read our recent blog: ServiceNow ITSA Unlimited Customers: Beware of These Licensing Changes.

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