Salesforce Shelfware: Why “Right-Sizing” Often Turns into Re-Spending March 17, 2026 Erik Bullard Reading Time: 3 minutes Shelfware is one of the most common realities in large enterprise Salesforce environments. Over time, organizations accumulate unused licenses, under-adopted… Read More Categories: Salesforce
Strategic Microsoft Renewal Scenarios: How to Prepare and Stay in Control May 13, 2025 Erik Bullard Reading Time: 4 minutes When it comes to Microsoft renewals, timing and strategy matter a lot. Depending on how your Enterprise Agreement (EA), Microsoft… Read More Categories: Microsoft
Salesforce’s Recent Acquisitions: Innovation or Integration Headache? November 12, 2024 Erik Bullard Reading Time: 4 minutes Salesforce's new Agentforce offering seems to be a culmination of capabilities from recent Salesforce acquisitions. Here is how the most… Read More Categories: Salesforce
Is Microsoft’s Unified Support Right for Your Organization? July 9, 2024 Erik Bullard Reading Time: 4 minutes It is no surprise that most enterprises and large organizations are customers of Microsoft in one way or another. Whether… Read More Categories: Microsoft
How to Prepare for a Successful SELA Negotiation March 26, 2024 Erik Bullard Reading Time: 4 minutes We explored Salesforce’s motivation to land more SELA deals in the first part of this series – spoiler alert –… Read More Categories: Salesforce
3 SELA Pain Points for Salesforce Customers March 5, 2024 Erik Bullard Reading Time: 4 minutes Are you currently a SELA customer and have concerns about the value you are receiving from your deal? Perhaps you… Read More Categories: Salesforce
Salesforce Enterprise Licensing Agreements: Salesforce’s Motivation for More SELA Deals February 28, 2024 Erik Bullard Reading Time: 4 minutes If your enterprise is not seeing your desired internal growth (or even if it is), it is still likely that… Read More Categories: Salesforce
Common Pitfalls of Microsoft’s Free Trials and POCs March 29, 2023 Erik Bullard Reading Time: 4 minutes Are you considering conducting Microsoft trials or proof of concepts before making a big Microsoft upgrade or net-new purchase for… Read More Categories: Microsoft
Is a Salesforce Enterprise Licensing Agreement (SELA / ELA) Right for You? August 24, 2022 Erik Bullard Reading Time: 3 minutes Salesforce is one of the largest cloud software companies in the world, and their cloud solutions have been adopted by… Read More Categories: Salesforce
Microsoft Unified Support: What You Need to Know About the New Enterprise Model June 28, 2022 Erik Bullard Reading Time: 4 minutes If you handle Microsoft Support for your organization, you may have contemplated moving from Premier to Unified Support or even… Read More Categories: Microsoft