Salesforce

Before Salesforce’s stunning acquisition of Slack for $27.7B just a few weeks ago, its most significant acquisition was that of Tableau for $15.7B in 2019...

Ecommerce, the buying and selling of goods or services online has long been increasing in prevalence. But COVID, the global pandemic that severely limited in-person...

Negotiating the Price of Salesforce Shield is an Overlooked Way to Reduce Your Salesforce Spend If you’re a Salesforce customer, you’ve likely seen first-hand how...

Like all cloud vendors, Salesforce’s ultimate goal is to grow each customer’s annual run rate by increasing user counts and expanding product adoption.  Salesforce is...

Are you a customer of Salesforce Support (such as Premier Success), Production/Development environments (such as Sandbox) or Security solutions (such as Shield)?  If you’re feeling...

With Dreamforce 2019 just days away, you hopefully already have a plan in place for maximizing your time in San Francisco.  But even if you...

This week, I provide my perspective on Salesforce’s recent Q2 FY20 earnings report and what enterprise customers need to pay attention to.  I also provide...

This week, I take a look at and provide my perspective on Salesforce’s recent acquisition of field service management software vendor ClickSoftware.  I also provide...

This week, I take a look at Salesforce’s removal of their standard renewal price protection from their Master Subscription Agreement and what it means for...

A few days after Google announced they were buying data analytics vendor Looker for $2.6B to further enhance the Google Cloud business, Salesforce swooped in...