Adam Mansfield

Many companies have had long-standing relationships with their cloud vendors, and their experiences garner lessons to be learned. Regardless of how long they have been...

Procurement departments often seek out “best practices” to help them achieve the most favorable outcome from their cloud renewal negotiations. Too often these good intentions...

Like all cloud vendors, Salesforce’s ultimate goal is to grow each customer’s annual run rate by increasing user counts and expanding product adoption.  Salesforce is...

ServiceNow CEO Bill McDermott said last week that $7.4 trillion will be invested in digital transformation over the next three years. The main driver?  Dealing...

Enterprise executives know that employees are most productive when they have the right tools and more importantly, know how to use those tools.  When employees...

Cloud vendors could go a long way toward building trust with their customers and differentiating themselves in the market with two key changes in their...

Microsoft’s recent announcements will impact consumers, small businesses and enterprise customers. In 2016, Microsoft rebranded it’s Enterprise Cloud Suite (ECS) and introduced it as the...

Far too often I find myself in conversations with cloud customers that are living with a false sense of security, thinking they have future price...

I had a feeling ServiceNow was going to make news in 2020 but who knew so many key announcements would come this early in the...

Microsoft had a strong 2019 and based on recent conversations I have had with enterprise customers, there is no reason to think things are going...