Salesforce

Salesforce Shelfware: Why “Right-Sizing” Often Turns into Re-Spending

March 17, 2026
Erik Bullard
Reading Time: 3 minutes

Shelfware is one of the most common realities in large enterprise Salesforce environments. Over time, organizations accumulate unused licenses, under-adopted…

Categories: Salesforce

How Salesforce Can Accelerate Growth in 2026: Start by Easing Up and Listening

January 28, 2026
Adam Mansfield
Reading Time: 2 minutes

Salesforce is heading into 2026 under familiar pressure: growth has slowed to the single digits, investors want acceleration, and customers…

Categories: Salesforce

Don’t Let Divestitures Undermine Your Salesforce Negotiation

December 9, 2025
Bearson Smith
Reading Time: 3 minutes

In an ever-changing business landscape, there are many scenarios that organizations need to plan for as Salesforce renewals approach. An…

Categories: Salesforce

SaaS Price Increases: What If Vendors Only Charged More When You Got More?

September 4, 2025
Adam Mansfield
Reading Time: 3 minutes

Price increases are one of the most common and frustrating challenges enterprises face when managing their cloud software portfolio and…

Categories: Cloud, Microsoft, Salesforce, ServiceNow, Uncategorized

Salesforce Increasing Pricing and Adding Agentforce Options: What Customers Need to Know Now

July 1, 2025
Adam Mansfield
Reading Time: 3 minutes

Salesforce recently made some announcements that will impact go-forward pricing, packaging, and the way customers will pay for Agentforce. These…

Categories: Salesforce

Salesforce’s New Agentforce Pricing: What Customers Should Know

May 22, 2025
Adam Mansfield
Reading Time: 3 minutes

Salesforce recently rolled out a major update to how it prices Agentforce, its AI offering, and it’s a meaningful shift…

Categories: Salesforce

Salesforce Product Changes: What You Need to Know and How to Navigate Them

May 20, 2025
Matt Gowing
Reading Time: 3 minutes

Salesforce has been accelerating its transformation into an AI-first platform since the summer of 2023 when the vendor applied a…

Categories: Salesforce

Salesforce Marketing Cloud: Complexity, Licensing, and Negotiation Pitfalls

March 11, 2025
Bearson Smith
Reading Time: 3 minutes

Salesforce Marketing Cloud (SFMC) is a powerful but complex suite of marketing automation tools. It offers a variety of products…

Categories: Salesforce

SaaS Vendors Push Consumption-Based Licensing for AI Offerings: What Customers Need to Know

March 4, 2025
Adam Mansfield
Reading Time: 4 minutes

The SaaS landscape is undergoing a significant transformation as leading SaaS vendors, like Salesforce and ServiceNow, pivot from traditional per-user,…

Categories: Artificial Intelligence, Contract Negotiations, Salesforce, ServiceNow

Salesforce’s Recent Acquisitions: Innovation or Integration Headache?

November 12, 2024
Erik Bullard
Reading Time: 4 minutes

Salesforce's new Agentforce offering seems to be a culmination of capabilities from recent Salesforce acquisitions. Here is how the most…

Categories: Salesforce

Salesforce

Salesforce Shelfware: Why “Right-Sizing” Often Turns into Re-Spending

How Salesforce Can Accelerate Growth in 2026: Start by Easing Up and Listening

Don’t Let Divestitures Undermine Your Salesforce Negotiation

SaaS Price Increases: What If Vendors Only Charged More When You Got More?

Salesforce Increasing Pricing and Adding Agentforce Options: What Customers Need to Know Now

Salesforce’s New Agentforce Pricing: What Customers Should Know

Salesforce Product Changes: What You Need to Know and How to Navigate Them

Salesforce Marketing Cloud: Complexity, Licensing, and Negotiation Pitfalls

SaaS Vendors Push Consumption-Based Licensing for AI Offerings: What Customers Need to Know

Salesforce’s Recent Acquisitions: Innovation or Integration Headache?

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