- Adam Mansfield
- Reading Time: < 1 minutes
Recently, our clients have shared with us how increasingly frustrated they are with their cloud vendor's behavior. In some cases,…
Microsoft
- Adam Mansfield
- Reading Time: < 1 minutes
Microsoft’s revenue growth has been driven by their ability to continually motivate more customers to adopt Microsoft’s cloud products and…
- Adam Mansfield
- Reading Time: < 1 minutes
Cloud renewals are an opportunity for companies to amend unfavorable terms and improve the often transactional relationship in place. However,…
- Adam Mansfield
- Reading Time: < 1 minutes
Too many organizations are under the false impression that since their SaaS Cloud contract includes a renewal term price protection,…
- Adam Mansfield
- Reading Time: < 1 minutes
All cloud vendors work from a common playbook in order to grab market share and increase revenues. Knowing their blueprint…
- Erik Bullard
- Reading Time: < 1 minutes
Due to the complexity at hand, Microsoft licensing changes typically fly under the radar. Microsoft’s aggressive sales tactics and increased…
Microsoft continues to aggressively push customers into the cloud. Microsoft is approaching their base of customers that have already adopted…
- Adam Mansfield
- Reading Time: < 1 minutes
Adam Mansfield Podcasts: Microsoft’s impressive revenue growth has been fueled by increased cloud adoption. Microsoft understands that future revenue growth…
- Adam Mansfield
- Reading Time: < 1 minutes
Other revenues for Google, which includes Google Cloud, were $4.4B -- up 36% year-over-year. Impressive revenue growth was driven by…
- Adam Mansfield
- Reading Time: < 1 minutes
Too many enterprises are making the decision to adopt a particular software because they got a “special” discounted price from…
